Tag Influencer Marketing

My thoughts on this are still evolving, but I want to talk about a topic that is affecting you right now. If you're an online marketer, a blogger, a media buyer or an advertiser then this is closer to you than most people. I'm talking about online advertising. Over the past few years, marketers have been developing a…

The FTC requires us to tell you when we get paid for some of our content. There's a long history of small events that have led to this requirement, and I won't get into all the details this time around, but I think in general this is a good thing. I would tell you even if I wasn't…