Category Online Marketing

This is the online marketing section of the blog. This is where I blog about stuff related to online marketing as a subset of digital marketing, sometimes it overlaps with affiliate marketing.

Which Should You Use? Single Opt-in vs Double Opt-in

If you're building an email list for your business, this is one of the first decisions you need to make early on. Should you use the single opt-in or double opt-in method to collect email addresses? This is a topic that is highly debatable and you'll find proponents of both methods. Each one has its merits and disadvantages.…
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Jumping Into Brunch Pro by Studiopress

I've been using the News Pro theme from Genesis for quite some time now. I think it's time to evolve past it so I decided to jump to a new layout. I'm still using the Genesis framework, but this time I'm going to use the Brunch Pro theme. I know I post foodie-type of items from time to…
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The Truth about Free WordPress

Free is always enticing. This is why some people go to get a blog with WordPress.com. I have some issues with WordPress.com and I want to talk about those with you today. I'm going to come out and say it directly; you should not start a blog with WordPress.com, Blogger.com, Medium.com, or other free blogging platforms. Specifically today…
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How to Pick a Domain. 5 Tips to Consider.

When first setting up any website, one of the hardest — but most important — things to decide is what to call it. Your website’s domain will play a big role in defining your brand’s image, search optimization, “buzz-worthiness,” and more. Unique domains are becoming increasingly scarce commodities as hundreds of thousands of new sites come online each…
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Instagram – How to Send and Receive Direct Messages from Your Computer.

I work faster and more efficiently from my computer, I like my full screen and full keyboard. This is just a million times more powerful than mobile devices are right now. So naturally, in my Instagram pursuit of 5000 followers and beyond, I needed to find a way to send and receive direct messages from within the Instagram…
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